How Damar Is Shaping Safer Roads with ATLM Technology

Saving Lives with Audio Tactile Markings

ATLM has been a mainstay for road safety for decades. Damar has supported this work through the supply of both Thermoplastic and Cold Applied Plastic technologies.
Damar has seen ATLM programs accelerate significantly over recent years as State and Federal Governments invest heavily in road safety, particularly during and after COVID as reducing road trauma became a
renewed focus. Damar is proud to play a part in supporting these initiatives by helping contractors meet ambitious rollout targets. From multi-lane highways stretching hundreds of kilometres, to regional roads where fatigue-related crashes are disproportionately high, ATLM is saving lives across the network.

More Than Just a Line

The visual effect is simple - a line of raised bumps across the tarmac - but behind that line lies years of formulation expertise and industry collaboration. Damar has used quality raw materials to formulate high-performing solutions that meet the needs of roadmarking professionals. The scale is impressive: thousands of kilometres of ATLM now in place across Australasia, representing millions of individual tactile nodes. Each one is a micro-barrier against drift, protecting lives at highway speeds. Driving forward with a growing presence in thermoplastic supply in Australia, and a long history of CAP supply across ANZ, Damar’s road safety team is continuing to refine solutions for every environment and client.
Whether it’s helping keep a truck driver alert on a late night run, or guiding a family car safely through regional roads, Damar is proud to be part of the collective effort to make roads safer - one line at a time.